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WACO, Texas – Neighborhood announced the appointment of Brian Woods as the new group vice president for franchise development.
Under the direction of Neighborly Development Director Brad Stevenson, Woods oversees the global franchise development efforts for the Neighborly repair brand group, consisting of Mr. Rooter Plumbing, Mr. Electric, Mr. Appliance, Aire Serv and Dryer Vent Wizard. Neighborly places its home service brands in logical clusters, under Repair, Maintain and Improve.
“Given the significant impact of franchising on the continued growth of Neighborly’s global portfolio, we are delighted to welcome a qualified executive like Brian to elevate our ongoing expansion efforts,” said Stevenson. “His extensive expertise in finance and franchise development strategy complements our talented development team and will help accelerate the growth of our service brands. “
Woods began his career on Wall Street as an investment banker working in the food and agribusiness, media and telecommunications industries before moving on to various corporate finance positions at PepsiCo and Frito Lay. . He then moved on to corporate strategy and worked for AT&T on several key strategic growth initiatives prior to his last role at Motel 6, where he led the franchise growth strategy with a focus on generation of critical leads, target growth markets and the recruitment of diverse franchises.
Neighbor too announced the launch of the company’s new mobile app in the United States, available for iOS and Android and designed to quickly and easily connect homeowners with top local service professionals to meet their maintenance and service needs. home improvement.
The Neighborly app is a must-have platform for home owners to connect with local Neighborly home service franchise brands through the use of core features including a ‘click to call’ capability for easy scheduling. , service status update notifications, exclusive offers and promotions, and expert advice to empower customers to hire with confidence through Neighborly’s Done Right Promise.
“We have made significant investments in our digital platform with Neighborly.com and the Neighborly app to facilitate the acquisition, retention and overall value of Neighborly customers,” said Mike Bidwell, President and CEO of Neighborly . “The launch of our app marks a pivotal moment in the pursuit of our organizational vision of Own the Home ™, ensuring an exciting and interactive experience for our early adopters. I’m excited that our customers are starting to use the app and discovering how we’ve made it easier than ever to interact with our Neighbourly brands in local communities.